• Books
  • _Advertising Prophet
  • _New Business
  • _From Pitch to Award
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• Studies
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• Other Publications
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Other publications:

03.05.2010, Social networks: hype without sense or reason, in:

26.04.2010, The arrogance of all-rounders, in:

19.04.2010, New business in medium-sized agencies, in:

12.03.2010, Procurement no longer wants to be the ad man's enemy, in:

29.11.2009, Advertisers need to make their costs transparent, in:

21.09.2009, Profit in procurement, in:

04.09.2010, Procurement wants to have its say again, in:

27.03.2008, Agencies evaluate clients, in:

22.03.2007, Battle of the pasteboard concepts, in:

23.09.2006, Glamour for 6.40 euros an hour, in:

19.05.2006, Integrated communication, in:

11.08.2005, Small entities pluck up courage, in:

09.06.2005, Cue the black sheep, in:

24.02.2005, Dealt a bad hand in the global agency game, in:

Week 35/2006: Medium-sized businesses under pressure, in:

More courage in the agencies, in: